Pasos Dictionary

The Archetype AI Assistant Framework is a structured method for designing Custom GPTs that behave like reliable, role-based AI assistants—each tailored to specific functions, responsibilities, and communication styles within your business.

Asistente de IA (Intelligent Assistant) is a digital tool powered by artificial intelligence, designed by Pasos al Éxito to support entrepreneurs, professionals, and businesses in decision-making, task automation, and continuous improvement of key processes.

Brand Pillars are the essential elements that uphold and express a brand’s full identity and purpose. At Pasos Al Éxito, they represent the harmony between vision, values, and human growth—defining how a brand shows up, serves, and transforms lives. Each pillar connects strategy with soul, ensuring that every message, system, and experience aligns with our mission of holistic empowerment, excellence, and multidimensional success.

Brand Voice is the distinctive persona a brand adopts in its communications, reflecting its core values and vision through consistent language, tone, and style across diverse platforms.

A Branding Prompt is a foundational instruction used to train AI systems to respond with context, consistency, and brand alignment.

The BRIDGE Method™ is a systematic 6-stage framework designed specifically for B2B lead generation and customer relationship development, optimized for solopreneurs and small businesses who compete on expertise and relationship quality rather than marketing budgets.

Business Solution is the clearly articulated description of the primary value a business delivers to its customers—the core problem it solves or the key outcome it enables.

Business Type is the clearly defined category, sector, or industry in which a brand operates, articulating its primary function and role in the marketplace.

The CLARO™ Method is a simple, 5-step system for giving AI clear instructions that align with your brand, voice, and goals.

The CLAVE Method is a framework for using AI ethically and responsibly while keeping the human touch at the center of your business.

Customer Avatar is a detailed, research-backed representation of a brand’s ideal customer—the specific type of individual or business that most benefits from and engages with its products or services.

Plan y Prospera is a simple, actionable framework that helps business owners and managers integrate and test AI in their business over 90 days—starting with one key process, supported by a clear prompt, and powered by a custom AI assistant.

A Prompt Series is like an SOP for AI: a step-by-step set of prompts that takes you from a problem to a finished solution—such as a marketing plan, training outline, or business strategy—while keeping everything aligned with your brand.

A 3-part scoring system to prioritize AI ideas based on Strategic Value, Ease, and Time to Results—so you know what to start with now, not later.

The Solution Creation Process is a structured, four-step method that transforms challenges into intelligent, brand-aligned solutions by combining human strategy, data clarity, and AI capability.

Strategic Objectives are broad, future-focused goals that define an organization’s intended direction and purpose.

A foundational set of 7 brand-first rules for using AI with clarity, creativity, and conscience.

The Traffic Light Method is a sales objection-handling technique that uses a three-step framework—identify objections (Red), validate with empathy (Yellow), and reframe with compelling questions (Green)—to reduce resistance, build rapport, and move prospects toward recognizing the value of a solution.

A technique for addressing price objections by showing that the value gained outweighs the cost, using hidden costs, competitive advantages, and testimonials to rebalance price vs. value.